Built for businesses that want more from every visitor.
Ecommerce, local businesses and service companies can all use automated follow-up to turn existing attention into bigger, more profitable opportunities.
Getting the traffic is only half the job.
You may already be paying for Meta ads, Google ads, influencers, content, SEO or referrals to bring people to your business. But once someone leaves your website, abandons a cart, fills out a form or buys once, what happens next?
They visit and leave.
Without a way to capture them, you may never get another chance to reach them.
They ask a question and disappear.
A lead that does not buy today is not necessarily a bad lead. They may simply need more follow-up.
They add to cart and forget.
A reminder can bring an interested shopper back before the opportunity disappears.
They buy once and vanish.
A customer who already trusted you once is often easier to reach than a completely new prospect.
→Cheapmailer turns those gaps into automated follow-up.
Stop treating every sale like it has to start from zero.
Retention marketing is about getting more value from people who have already interacted with your business. Instead of constantly paying to bring in someone new, you create a system that stays in touch with people who have already shown interest.
- 01 → AD / SEARCH / SOCIAL
- 02 → WEBSITE VISIT
- 03 → EMAIL CAPTURE
- 04 → AUTOMATED FOLLOW-UP
- 05 → PURCHASE / BOOKING
- 06 → REPEAT PURCHASE / REBOOKING
If people can visit, inquire, buy or book, there's probably something to automate.
Cheapmailer is not limited to online stores. The same basic principle works across businesses: capture interest, follow up and stay in touch.
The emails that keep working after you log off.
Your exact automations depend on your business, but the goal is always the same: follow up at the right point without someone on your team having to remember to do it.
Welcome
Turn a new email subscriber into a customer or qualified lead.
Abandoned Cart
Bring back shoppers who started buying but did not finish.
Post-Purchase
Continue the relationship after the first purchase.
Lead Follow-Up
Follow up when somebody submits a form, requests a quote or asks for information.
Reactivation
Give previous customers or prospects a reason to return.
Appointment Follow-Up
Keep communication going before and after appointments.
Choose how much of your follow-up you want handled.
One-time setup. Clear scope. No monthly retainer required for the setup itself.
For businesses that need the essentials in place.
Best for: New businesses, entrepreneurs and small businesses that want to start capturing and following up with leads or customers.
- Klaviyo account setup
- Shopify integration or integration with the relevant business platform
- Meta integration only
- Main subscriber list setup
- Website signup form or pop-up setup
- Signup offer and discount code setup where applicable
- Default email header setup
- Brand logo placement in email header
- Default branded email footer setup
- Email copywriting
- Email design and build
- Custom or AI-assisted image generation for email content
- Responsive mobile and desktop formatting
- Email testing and quality assurance
- Free consultation
For businesses ready to build a stronger retention system.
Best for: Growing ecommerce businesses, service businesses and entrepreneurs with existing traffic, leads or customers.
- Lead gen setup on Meta
- Everything in Starter
- More advanced customer and subscriber segmentation
- Additional audience logic where supported
- Expanded customer journey planning
- Two additional automated flows
For businesses that want a more complete automation setup.
Best for: Businesses with meaningful traffic, lead volume or customer volume that want more of the customer journey automated.
- Lead gen setup on Meta
- 2 × 1-hour handover sessions: templates + tutorials so you can run it yourself
- Everything in Growth
- Two additional automated flows
- Advanced segmentation
- Additional customer journey logic
- More targeted follow-up opportunities
- Expanded automation structure
- Full pre-launch QA pass
Package scope is based on the number and complexity of automations. Very complex custom integrations, extensive data cleanup, custom development or additional platforms may require a separate quote.
Clear scope. No surprise invoices.
Cheapmailer is productized on purpose. That means you know what is included before we start.
What's not included unless purchased +
Unlimited revisions, unlimited campaigns, unlimited automations, custom software development, SMS marketing, paid advertising management, website development, full CRM implementation, advanced data engineering, ongoing daily marketing management, unlimited meetings.
Each automation includes one consolidated revision round. Additional rounds can be quoted separately. Rush requests are not included in the standard packages and may require an additional fee.
Want someone to keep sending the campaigns too?
The setup gets the system in place. Businesses that want ongoing email campaigns can add monthly campaign management after the automation project.
A small lift can make the setup pay for itself.
There is no guaranteed payback period. But when a business already has traffic, leads or customers, it may only take a handful of additional conversions for a one-time setup to recover its cost.
For example: Imagine your average contribution profit from an additional customer is $100. A $399 setup would need roughly 4 incremental customers to recover that cost. A $599 setup would need roughly 6. Actual economics depend on your margins, conversion rate and customer value.
-
01
You stop losing visitors after the first visit.
A signup form gives interested visitors a second chance to hear from you instead of disappearing after one session.
-
02
Interested shoppers can come back.
Abandoned-cart and product-interest automations can recover some of the people who were already close to buying.
-
03
Leads get followed up consistently.
A new lead can receive the right information without your team remembering to chase every inquiry manually.
-
04
Existing customers have a reason to return.
Post-purchase, reactivation and repeat-purchase emails can create additional opportunities without acquiring a completely new customer.
-
05
You get more value from traffic you already paid for.
Every ad click, search visit, referral or social post costs time or money. Email gives you an owned channel to continue the relationship after that first interaction.
The real value is bigger than one email.
A proper email system becomes part of your business infrastructure. Once the foundations are in place, every new customer, subscriber and lead can move through the system automatically.
Build an owned audience
Your email list is an audience you can reach without paying for every individual impression.
Reduce dependence on constant acquisition
New customers matter, but a healthy business also creates value from people who already know you.
Follow up while you sleep
Automations continue running outside business hours and don't depend on someone remembering to send the next message.
Increase customer lifetime value
The more useful opportunities you create for repeat purchases, rebookings and referrals, the more value you can potentially get from an existing relationship.
Build better customer relationships
Not every email needs to sell. Useful reminders, education, recommendations and updates keep the brand familiar.
Create a marketing asset that grows
As your list grows, the system can continue working for new subscribers and customers.
Setting up a working retention engine.
We handle the setup from the platform and integrations to the signup experience, email creation, automations and final testing.
Want to see exactly what is included in each step?
See everything in the package →What clients say.
"We knew we were leaving money on the table, but we had no idea where to start. Cheapmailer handled the setup and finally gave us a proper system for capturing and following up with leads."
"The biggest difference was how much easier everything became. Instead of manually thinking about every follow-up, we now have a system running in the background."
"We had traffic coming in but very little communication after someone left the site. The new signup and welcome setup gave us a much better way to stay in touch."
"The setup was straightforward and practical. No unnecessary meetings, no confusing technical language, just a clear plan and everything connected properly."
"I liked that the focus wasn't just on sending emails. They looked at the whole customer journey and showed us where we were losing people."
"We finally have the basics in place that we should have had months ago. The automations make sense for our business and the whole setup feels much more organised."
"The team understood that getting a lead isn't the end of the process. The follow-up is where a lot of businesses drop the ball, and this helped us fix that."
"We wanted something simple that we could actually keep using. The setup gave us a solid foundation without turning email marketing into another full-time job."
"Our website was generating interest, but we weren't doing enough with the people who didn't buy immediately. This gave us a way to continue the conversation."
"Really happy with how clear the process was. We knew what was included, what we needed to provide and what would happen next."
"Good experience overall. The setup was useful and gave us a clearer email process. We still have more work to do on our side, but the foundation is there."
"The automations were helpful and the setup was easy to understand. We are still refining our offers and messaging, but having the system in place made that much easier."
"A solid setup for where our business is right now. We appreciated having the technical pieces handled for us."
"The process was straightforward and the end result was much more organised than what we had before. We are looking forward to building on it."
"Helpful service and a good foundation. The biggest benefit for us was finally having a consistent follow-up system instead of relying on manual reminders."
Not sure what your business needs?
Book a free consultation and we'll look at your current setup, traffic sources and customer journey. We'll explain what could be automated and which package makes sense.
Book my free consultation →- No obligation
- No hard sell
- We'll explain what we would actually set up
- We'll tell you if email automation is not the right fit
From 'we should probably do email' to a system that actually runs.
Book a free consultation
Tell us about your business, where your traffic comes from and what happens after someone visits, buys or submits an inquiry.
Book a free consultation →We map the opportunities
We identify where email can capture visitors, follow up with leads, recover missed opportunities and bring existing customers back.
Pick your package
Choose the setup level based on how many parts of your customer journey you want automated.
We build it
We connect the platform, set up your list and sending infrastructure, build the forms and create the automations.
We test everything
Links, triggers, forms, personalization, mobile layouts and automation conditions are checked before launch.
Your system goes live
Once approved, your automations start working in the background. Ongoing campaign management can be added separately.
Is this only for Shopify stores?
No. Shopify is a common use case, but the service also works for service businesses and other businesses that generate leads, bookings or repeat customers. The exact automation setup depends on your business model.
Do I need a big email list?
No. A small list is still worth building. In fact, new businesses often benefit from putting the capture and follow-up system in place early so the list grows over time.
What if I don't have an email platform yet?
That's fine. We can recommend a suitable platform based on your business and help with the initial setup.
What is DNS authentication?
It is part of setting up your branded sending domain so email platforms can verify that your business is authorised to send from that domain. We guide you through the required records.
Do you write the emails?
Yes. Copy and email build are included within the agreed automation scope.
Can you set up the signup pop-up too?
Yes. Your package includes the stated number of signup forms or pop-ups.
Can you create the discount code?
For ecommerce packages, yes. We can set up the agreed discount offer and connect it to the signup experience. The exact offer and restrictions are approved by you.
Does the setup include monthly email campaigns?
The setup packages are one-time automation projects. Ongoing monthly campaign management can be added as a separate service.
How long does setup take?
Timing depends on access, approvals and the number of automations. We will give you a clear timeline after the consultation.
Do you guarantee that I will make my money back in one or two months?
No. We don't guarantee revenue or a specific payback period. The reason the setup can pay for itself relatively quickly for some businesses is that it only takes a small number of additional conversions to recover a one-time fee when the business already has meaningful traffic or lead volume.
What happens if I need something outside the package?
We'll tell you before doing it. Additional automations, custom integrations, extra revision rounds and other work outside the defined scope can be quoted separately.
Can I book a call even if I'm not ready to buy?
Yes. The consultation is there to understand your setup and determine whether email automation makes sense for your business. There is no obligation to purchase.
Stay in the loop.
Get practical email marketing tips, examples and ideas for getting more from your existing traffic.
Actually, I'd rather book a call →You already paid for the traffic.
Now give the people behind that traffic a reason to come back.